





The idea truly took off at a Christmas gathering in December 2021. I’d taken along some of my homemade seed mixes, and a handful of friends raved about them so much, that feeling inspired, I decided to give Lucy’s Seeds ‘N’ Things a go!
I then launched in mid-2022 with a batch of seed mixes, promoting them on a local community Facebook page just before a trip back to the UK. With 18 orders confirmed, I hopped on my bike and delivered the mixes to 'seed enthusiasts' in the surrounding area. The feedback was fantastic, inspiring me to quickly dive into experimenting with new flavours!”
I’ve since expanded the product range, regularly appearing at markets such as the popular Wellington Harbourside Sunday Market, and annual Kapiti Food Fair and Newtown Festival, and I’m now branching out to health food stores and cafes.
One exciting milestone was being selected as a semi-finalist for the FoodStuffs NZ Emerging Supplier Competition. Even though I didn’t make it to the final, the 8-week supporting program was invaluable. I learnt so much, and connected with a bunch of awesome, talented humans in the food and start up space.
Today, I’m proud to continue expanding Lucy’s Seeds ‘N’ Things, offering products that have even become a staple in some of my customer’s kitchens. I can’t wait to see what’s next for this little seed-powered journey!










My products are for everyone! Whether you’re health-conscious, a busy professional, a parent looking for nutritious snacks, or someone with specific dietary needs, Lucy’s Seeds ‘N’ Things has something for you. From savoury to sweet, my seed mixes and bites cater to a wide range of tastes, preferences and dietary requirements, making them the perfect addition to your snack routine or meal prep.
Seeds are one of nature’s powerhouses, packed with protein, healthy fats, and essential nutrients. I chose seeds because they are not only nutritious but also incredibly versatile, and let’s face it, now, more than ever, consumers are prioritising good health and the wider planet.
I wanted to create a product that people could feel good about eating—whether as a snack on its own, or as an addition to their favourite dishes. My unique seed mixes are fun, bold, and flavourful—making healthy eating not only easy but also exciting.





